Express Email Marketing® customers: Upload your existing customer base without another opt-in
You wanted it; now you’ve got it! We’ve just launched a big product enhancement that lets you upload your existing customer base into Express Email Marketing without forcing customers to re-opt-in. Now you can import your list (already in your database and opted-in to your marketing offers) simply by agreeing to three conditions within Express Email Marketing (1- I am a known sender, 2-I accept the bounce limit, 3-I will not send Spam). Here’s how it works:
- Agree to the conditions and import a new list.
- New subscribers are added as “Unverified.”
- Send a campaign to the new list. Mail sent to “Unverified” subscribers will be delivered in batches over a 48-hour period. If you receive an excessive amount of bounces, we suspend delivery.
- When the recipients open their email, status will be set to “Active” and bounce rules will no longer apply.
- In the Campaign Schedule page, customers are shown a count of subscribers who receive mail immediately (Active) vs. those where delivery is staggered over several hours (Unverified).
- All bounces are reported in the campaign bounce report.
